Keyword Types and Search Query Types: Know Your Keywords to Succeed at SEO!
In this video, Jason explains the basic keyword search query types for SEO (Search Engine Optimization) beginning with educational vs. transactional keywords. (Materials at https://jm-seo.net/keywo1fe4a). Keywords drive SEO. Users start a search query on Google by typing in keywords such as “knee pain” or “best knee doctor in New York City.” We sort of all know that. There’s some discussion about so-called semantic search, such as Google figuring out related searches and searcher intent before you even tell it, or when you talk to a Google (or Alexa) device in a more conversational style.