Google Negative Keywords - A $672 Wasted Ad Spend Example | Google Ads
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This is a very expensive lesson in Google Ads Negative Keywords and how not adding them can increase your wasted ad spend dramatically.
This is the fourth video in our Google Negative Keywords series. Today we're talking about (and showing an example) of just how out of control your Google Ads campaigns can get if you don't implement negative keywords.
We show you an example where we were brought in to review a campaign and the results were pretty astonishing.
But this isn't designed to make someone feel bad. It's designed to make them understand just how effective adding negative keywords to your campaigns can be in saving (and making) you money.
Also, make sure to click the final video in our "Google Ads Negative Keyword" series: "Google Ads Negative Keyword List". This is a list of more than 2000 negative keywords that you can add to your campaigns. The keywords are sorted by industry and other categories that impact most campaigns.
Hope that helps!
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