Spotify has postponed its planned API changes once again—but the Popularity Index could still disappear soon. In this episode, I’ll explain what that means for you as an artist and for music marketing tools.
In this video:
00:00 What is the Spotify Popularity Index?
01:08 Recap: API restrictions since 2025
01:42 Why Spotify is doing this (Countdown Pages)
03:51 Community reaction in the forum
04:27 What’s already in effect
04:55 Popularity Index marked as “obsolete”
08:45 Alternatives: Save Rate & Ad Clicks
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