Political marketing: what you need to know to work on election campaigns

Опубликовано: 25 Июль 2026
на канале: Marcelo Vitorino - Comunicação e Marketing Político
36,342
1.7k

Working in political marketing is more than just a career choice. It's an opportunity to participate in processes that change people's lives, while also opening up a vast array of future job opportunities, both in electoral campaigns and in institutions or elected positions.

I gave this presentation to talk a little more about how this world of political communication works. I hope it's useful!

⚠️ To learn more about pre-campaign and electoral campaign planning and strategy, I invite you to join the 2026 Elections Immersion program.

In it, you'll find everything you need to know to build a successful pre-campaign and electoral campaign communication strategy. You'll also have access to a practical, tested, and organized plan to guide the communication of your political project, from diagnosis to victory.

Secure your spot now through the website:
👉 https://imersaoeleicoes.com.br/

________________________
Marcelo Vitorino
Consultant and professor of political communication and marketing

✅ Learn Political Marketing with online classes:
https://guiadomarketingpolitico.com.b...

📙 Purchase the book "Things every professional who wants to work with digital political marketing should know": http://bit.ly/livroMV

🔔 Follow me on my social media channels: 🔔
Facebook:   / vitorino.marcelo  
LinkedIn:   / marcelovi.  .
Twitter:   / mvitorino_  
Instagram:   / mvitorino_  

📲 WhatsApp broadcast list about political communication and marketing: send a message with your name to (61) 99815-6161 or use this link http://bit.ly/WhatsAppVitorino

📲 Join my Telegram channel: https://t.me/guiadomarketingpolitico

👉 Articles about political marketing: https://marketingpoliticohoje.com.br/