Search has fundamentally changed. AI overviews now appear at the top of 63% of US Google results. ChatGPT alone accounts for 20% of search related traffic. And 60% of AI search users make their decision without ever visiting a website.
So how do you actually win search in 2026?
In this webinar, the team at WP SEO AI breaks down what is working right now across all three layers of modern search: SEO, GEO (Generative Engine Optimization), and paid search. We share the data, the content frameworks, and the strategy we use to grow visibility for our customers while the rest of the industry is declining 33% in organic traffic.
WHAT YOU WILL LEARN
Why ranking #1 no longer guarantees visibility or clicks
The CTR rollercoaster of 2025 and what it tells us about Google's algorithm volatility
How total search demand grew 26% in 2025 (the pie got bigger, not smaller)
Which content types won in 2025 and what is winning in 2026
Why question based articles are outperforming everything else right now
The query fan out method and why topical authority beats single keywords
Why 44% of pages cited by ChatGPT do not rank in Google's top 20
How long tail keywords can lower your CPC by 36% on paid search
How AI overview ads jumped 400% in eight months and what that means for budget allocation
How to unify SEO, GEO, Search Console, Analytics, and Google Ads into one feedback loop
WHO THIS IS FOR
Marketing leaders, SEO specialists, founders, and revenue teams who want to stop optimizing for one channel and start showing up everywhere their customers search.
SPEAKERS
Max, SEO Expert at WP SEO AI
Gerard, GTM Expert at WP SEO AI
Pontus, Head of Product at WP SEO AI
CHAPTERS
00:00 Introduction and Housekeeping
03:43 Winning Search in 2026
06:16 Changing Search Landscape
12:08 Three Layers of Search
18:46 2025 Performance Review
33:06 Technical SEO Best Practices
38:49 Integrating Paid Search
48:13 Unified Data Platform Demo
54:12 Closing and Q&A
RESOURCES
Learn more about WP SEO AI: https://wpseoai.com
#SEO #GEO #AISearch #SearchMarketing #ChatGPT #GoogleAds #WordPress #DigitalMarketing #AIOverviews #GenerativeEngineOptimization
👉 Subscribe now and future-proof your business in the AI search revolution.