Turn Off Auto-Tagging Adwords | Brock Misner
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How to Turn Off Auto-Tagging in Adwords.
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If you are using a 3rd party CRM that is dependent on pulling in UTM data to attribute acquisition values, you will have to turn off Google auto-tagging.
When having your Google Analytics linked with to Google Ads account, this will be automatically checked "on".
What happens is Google uses a GCLID number that allows Google adwords and Google Analytics to talk to each other, share audience data such as bounce rates, average session times, E commerce data, and more.
But the problem is 3rd party CRMs cannot read that data. Your URL will look like this, GCLID=TI8326IS and programs like infusionsoft will not be able to pull in UTM data from the URL. Here is how to turn the GCLID number off!