Setting up Google Ads Conversion Tracking for WooCommerce (2024)
In this video, I'll show you one of the easiest and fastest ways to set up Google Ads Conversion Tracking for your WooCommerce store. With Google Ads Conversion Tracking, you can measure not only the number of product purchases but also the shopping cart value. This allows you to optimize your Google Ads campaign for more product sales and higher revenue. For the setup, I'll use Google Tag Manager and a free WordPress plugin that lets you collect all your e-commerce data.
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Contents
00:00 - Introduction
00:42 - Setting up a cookie banner
02:57 - Setting up a data layer
08:05 - Configuring conversion tags, triggers, and variables
16:10 - Checking conversion tracking
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✅ Links
Google Ads Checklist - https://moritzceglarek.com/google-ads...
Google Ads Beginner's Course - https://moritzceglarek.com/google-ads...
Google Shopping Course - https://moritzceglarek.com/google-sho...
Google Ads Course - https://moritzceglarek.com/google-ads...
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TAGGRS Plugin - https://github.com/TAGGRS/taggrs-word...
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