Gorilla Presents - Mis/Disinformation in Social Media Posts
Max Mawby and his team at Thinks Insight & Strategy have recently published a study run on Gorilla into misinformation and disinformation.
The study presented 1650 participants with a range of social media posts, some containing fake news and AI-generated content, to investigate public reactions to political disinformation.
The custom social media component built by Gorilla Studio allowed Max’s team to present interactive social media posts, allowing participants to react, share, comment and report! Every interaction was recorded by Gorilla for behavioural analysis.
Join us to hear Max talk about his research, how he conducted it, and why it’s so important (especially with so many elections coming up in 2024, including in the US and the UK).
Find out about upcoming Gorilla Presents sessions here: https://gorilla.sc/gorilla-presents-w...
Register for our Gorilla Grants scheme, supporting early career behavioural science researchers, here: https://gorilla.sc/gorilla-grants/