New Holland Agriculture | "A Way of Life" Foremost, Alberta, Canada - Part 1
New Holland Agriculture partnered with MAKE/FILMS to produce a campaign video to help communicate New Holland’s customer-first brand positioning. Using a customer-first perspective, we see New Holland from the eyes and experience of their loyal Customers and Dealers and allow them share their stories. Filmed in a docustyle way, we present a true Customer and Dealer experience and create an enriched film filled with “day in the life”, relatable moments that New Holland’s audience can identify with. This approach resulted in a authentic film that showcases the friendly, supportive relationship and commitment of New Holland with its customers and their communities.
CREW
Producer - Grace Wagner
Director - David Godin
Creative Director - Catlin Baksa
DP - Steve Buckwalter
AC - Ruthie Grumbine
Audio - Joey Defeo
Gaffer/2nd cam - Tom Fanelle
Grip - Jamie Wensley
PA - Zacc Bang
Photographer - Bob Polett
Editor - Aaron Dienner
Graphics - Jordan Graff
Produced by MAKE/FILMS
makefilms.cc