🤔 Are you curious about what goes into creating a full brand design from scratch? Well, today I'm sharing my entire brand design process with you, from the client brief to presenting the final mockups! 💥 I'll show you everything step-by-step as I design a new Matcha brand. 🍵
✒️ Whether you're a fellow designer, a business owner or just someone curious about the creative process - this video is for you!You will learn how to turn a client brief into a brand identity that stands out and speaks to the target audience.
🧠 Plus, I’ll share some expert tips and tricks for creating memorable and timeless brand designs. By the end of this video, you'll have a clear understanding of what a full brand design process includes and how strategic brand design can help you elevate your brand and attract your desired customers.
✨ So, hit that play button and join me on this logo design journey.
👉🏻 Your business needs effective brand design? Submit enquiry here: https://albena.design/work-with-us/
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00:00 - Intro
00:51 - Client Brief Overview
02:48 - Brand Analysis & Brand Research
03:21 - Brand Strategy
04:46 - Moodboarding & Creative Direction
06:23 - Brainstorming and Sketching Ideas
07:50 - Choosing a Typeface
08:23 - Actual Logo Design Process
10:35 - Choosing a Color Palette
11:05 - Illustrations and Pattern Design
11:53 - Brand Reveal & Presentation
12:16 - Conclusion and FREEBIES
👉🏻 Download the FREEBIE: Discover Your Brand Personality Worksheet: https://albena.design/resources/#logo...
👉🏻 Download the FREEBIE: Step-by-Step Guide For A Successful Brand Identity: https://albena.design/resources/#bran...
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