[Chapter list with links below!]
New climate change information platforms are launched on an almost daily basis. Some succeed in becoming widely used reference sources continuously updated by an engaged online community, but many fail within the first year or two. Geoff Barnard from the Climate and Development Knowledge Network (CDKN) shares 9 points to think about before launching a new knowledge platform.
Chapters:
1. Being clear on your objectives 01:16
2. Identifying a distinctive niche 02:10
3. Narrowing down your audience 02:51
4. Understanding your audience 03:43
5. Generating great content 04:41
6. Creating effective online communities 06:24
7. Getting your staffing right 07:43
8. Clarifying governance arrangements 08:21
9. Creating a sustainable business model 09:24
Produced for Climate Knowledge Brokers (www.climateknowledgebrokers.net) by Sonoma Media Lab, supported by CDKN and REEEP.
www.climateknowledgebrokers.net