Full Overview of Website in Ahrefs Tools | How to check Website DR and UR in Ahrefs | Ahref Playlist
The overview displays the performance of any domain, URL, subdomain or subfolder in organic and paid search, as well as high-level SEO and backlink analytics. Use the dropdown mode to select your desired target mode.
By design, it almost always displays fewer backlinks, referring domains, and organic keywords.
This is due to the fact that:
Backlinks that have not been crawled for more than 6 months are automatically removed.
Only unique organic keywords are counted. If there are multiple URLs ranking for the same keyword, it will only report the best URL of the selected domain for each term.
Compare your expected search traffic to that of up to ten competitors.
Determine whether it is increasing or decreasing over time, and how you are faring in comparison.
You may even go one step further and expand the Organic keywords by top position chart to look further into the Top 100 organic keywords' historical rankings.
If the goal is to rank for an increasing number of organic keywords, the organic traffic graph should follow suit.
Don't forget to look at the position buckets to see which keywords are ranking in whatever position group (1-3, 4-10, 11-20, 21-50, 51+).
Only look for keywords in the 4-10 range. Examine what you're missing and consider how you can advance into the top three.