Going Green - Hot Topic in School
Robin's a marketing student at Saint Mary's University, and passionate about the planet.
In fact, 'sustainability' (how to go green) is top of mind at most universities and schools, thanks to a new generation.
It's a generation that has grown up with social media and is socially alert to unsustainable business which has no place to hide today.
Companies around the globe are in a race to go green for two reasons:
1. Responding to Robin
2. Discovering that going green is GREAT for the 'triple bottom line' ...'people, planet and profit.'
In fact, when companies go green, they save green, and get the green PR they deserve.
Like our friend Al MacPhee, one of Canada's leading auto dealers, and Honourary Chair of the 'IDLE-FREE for our kids' campaign. We LIKE YOU AL!