DCS @ Cine Gear 2024 - SIGMA
The President and CEO of SIGMA, Kazuto Yamaki discusses how his family owned company finds the right balance between price, quality, and character of their lenses and gives an overview of their products including the new and Extremely Fast F1.8 Zoom Lens for Full-Frame Mirrorless Cameras, their very complete Cine Primes and their small, but high resolution FP camera. Recorded June 7th on the Warner Bros. backlot as part of the DCS coverage of Cine Gear Expo 2024.