It's not a shadowban, it's a snooze fest!
No, the algorithms aren’t broken.
They just change their personalities – a lot. If you’ve noticed your content becoming increasingly LESS effective over the last 6-12 months, here is why:
Different platforms “reward” different kinds of user behavior. Content that is effective on one platform might create ripple effects in the way content works on OTHER platforms
This causes giants like Mr Beast and other famous personalities to “test” new approaches to new content — when they “crack” it, it works for a while until the next test changes the platforms
If you don’t want to spend 100% of your time every week “learning” the algorithms and “testing” new kinds of content — you need someone who does that and gives you all the benefit
One of the best content creators in the business world is a guy named Alex Hormozi.
He’s alluded to spending over $250k/month on his content. Gary Vee (another creator) has a full staff just to create tiktoks and reels.
Both of these creators are using predictable models to grow their following BUT — the real question you need to ask is: do you want your full time life to be “creating content” on camera like a talking head stick figure?
My clients don’t have time for that.
Most of my roster is filled with real business owners who are in the weeds of their operations, their products, and at scale. They needed a solution that could grow their reach & email lists without having to “switch careers” becoming full time creators.
For the first time ever, I’m making my strategies (and my teams) available for you to get access to what these creators know (without having to pay me $100k/year to run your teams myself).
www.chiefcontentofficer.co