What happens behind the scenes in PR? (Friday 10th May)
Crafting a great press release and getting coverage don't just happen; there are several processes that are not seen by clients or your teams which feed into content creation and links. Join Amy and Ebony from Anicca's PR team who take you on a behind the scenes tour of what it takes to get your story out there. Expect expert insights, real life examples and anecdotes, with plenty of time for your questions at the end of the session.