Aarthi Kumar, the Principal Knowledge Manager at Cascade, shares how they migrated to Document360, a dedicated platform designed for the regular publication of support articles with robust version control and user-friendly features. Their decision to choose Document360 was based on a comprehensive assessment of factors such as cost, feasibility, user experience, and knowledge management.
Thanks to this transition, Cascade has experienced a 30% increase in the publication of articles every quarter to their knowledge base. Additionally, its ability to customize CSS, enabling Cascade to maintain alignment with their brand guidelines seamlessly. She highlights the platform's inbuilt performance analytics have proven to be invaluable, allowing them to identify the most frequently viewed articles and the demographics of their readers. This, in turn, has enabled Cascade to tailor their sales strategies for specific regions, thereby enhancing their targeting capabilities.
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