Data Science Meetup - July2020 - How to Deliberately Pick Your Battles
This event was hosted by our Data Science, Machine Learning & AI Meetup Group: https://www.meetup.com/Charlotte-Data...
SPEAKERS
Joe Tenini - Senior Data Scientist, Red Ventures
Keith Williams - Data Scientist, Red Ventures
TOPIC:
How to Deliberately Pick Your Battles
Red Ventures operates hundreds of websites serving hundreds of millions of users across the globe. As a result, they are keenly interested in questions of experience optimization – of these k experiences, which should I give to this user? In this problem – as with any problem – there are a range of methodologies that solve it. This range represents a spectrum of solutions of varying complexity and functionality.
In this talk, Red Ventures’ Data Scientists argue that the exercise of navigating this spectrum is one of understanding what the business chooses to value. They will illustrate this way of thinking by diving into the large-scale experience optimization solution stack at RV.