The Scaling Method I Wish I Knew Sooner (Meta ads)
Discover the game-changing Meta Ads scaling method I wish I knew sooner!
💡In this tutorial, I cover:
✅ A simple strategy to keep Facebook ad campaigns profitable while scaling.
✅ How to avoid losing profitability when increasing your ad budget.
✅ Key differences between cost per result goals (cost cap), and bid cap strategies.
✅ Choosing the best bidding strategy for your campaigns.
✅ Tips to maximize conversions and improve your ROAS.
📈 Get a FREE Calculator For Finding Your Break Even ROAS and CPA and targets: https://ole-strand.ck.page/b2aa539a03
Want me to scale your business profitably? 👨🏼💻 Book a free strategy call in my calendar: https://www.strandmedia.co/
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Timestamps:
00:00 - Introduction: “The scaling method I wish I knew sooner.”
00:22 - Common issue: Losing profitability while scaling ad budgets.
00:47 - Who I am: Introduction and experience with Facebook Ads.
01:15 - Setting up a campaign: Advantage Campaign Budget off.
02:08 - Understanding conversion objectives and bid strategy.
03:25 - Why highest volume bid strategy can be risky.
04:50 - Explanation of cost per result goal (formerly cost cap).
06:23 - Real-life example: Switching to cost per result goal.
07:47 - Why cost per result goal works better for scaling.
09:10 - Using the ROAS & CPA calculator for campaign optimization.
12:26 - The evergreen effect: Long-term benefits of consistent campaigns.
14:40 - Recap: How to use bid strategies for profitable scaling.
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Work with me and my team: https://www.strandmedia.co/
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