Gather with us for our eagerly anticipated annual "State of the Industry" event, where we engage in insightful discussions with our esteemed colleagues, members, and destinations about our progress over the past year. At BTA, we dedicate ourselves to fostering connections and providing the resources necessary for our members and the industry as a whole to thrive, just as we set out to do in 2020. Though our journey hasn't been without challenges, our unwavering determination only grows stronger with time, driving us to continuously strive for a brighter future in the travel industry. Mark your calendars for next Tuesday, June 11, at 1:00 PM – you won't want to miss it!