NIVEA SUN, in partnership with Cancer Research UK, are on a mission to encourage the British public be safe in the sun while in the UK.
YouGov research shows a third of people do not apply sunscreen when in the UK! Even though we all love spending time in our gardens and parks as soon as the sun comes out, we don’t take the same care as when we’re on holiday. Mr Sun is here to help educate on some of the most widely accepted UK myths – including that the you can't get burned through the clouds.