Online Reputation Management for Chiropractors
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➤ Summary
Matt and I look at the online reputation situtation for a randomly chosen chiropractor and analyze ways he can improve how he looks online. There are some easy things he can do to improve both his reputation and also basic SEO and marketing. The result will be dominant branded search and more inbound phone calls from new patients.
➤ Key Takeaways
1) Monitor your online reputation each month with your brand name and brand name plus the word "reviews." Check Autocomplete, Related Searches and the top 20 search results.
2) If you have multiple competitors appearing when Googling your business, you need to build up your online presence to dominate your branded SERPs.
3) Publicly respond to negative reviews, so new patients can see that you are responsive and try to resolve complaints calmly.
4) We are US-based, easy to communicate with and offer targeted solutions to help you improve your online reputation and gain more new business.
5) Each client's case is different, reach out for a consultation.
➤ Chapters
0:00 Intro
0:35 Google reviews strategy
4:33 Autosuggest and search results (SERPs)
9:07 Review of issues & actions to take
10:23 Outro
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