How to build a content strategy in 4 easy steps with Kelly Johnstone
Welcome to episode 197 of the In Search SEO podcast.
What does a successful content strategy look like in 2024? That's up for discussion today, as Kelly Johnstone takes her decade of experience to reveal the four easy steps to building a content strategy that is loved by search engines, engages your target audience, and sees your conversion rate skyrocket.
Find more episodes here:
YouTube Playlist: • In Search SEO Podcast
• In Search SEO Podcast
Similarweb Blog: similarweb.com/blog/tag/in-search-podcast/
Spotify: open.spotify.com/show/0oHtT9uxDHCinknlMq8lPe
iTunes: podcasts.apple.com/us/podcast/the-in-search-seo-podcast/id1441454613
#Similarwebpodcast #Similarwebinsearchpodcast #SimilarwebSEOpodcast #SEOpodcast #contentstrategy #Howtobuildacontentstrategy
• What is Similarweb?
Similarweb brings you the most trusted, comprehensive, and detailed view of the digital world – so you can outperform your competition and win your market. We support thousands of clients ranging from small businesses to global enterprises.
Want to find out how Similarweb can help you grow smarter? Learn more: https://insights.similarweb.com/3B4s4LA
• About our business solutions
Similarweb Digital Research Intelligence – unleash the ultimate business strategy, with the freshest industry trends, competitive performance, and audience behavior insights: https://insights.similarweb.com/3B4izvy
Similarweb Digital Marketing Intelligence – drive more traffic to your website and boost user acquisition across every marketing channel, with the most accurate web traffic data: https://insights.similarweb.com/3R6fwc9
Similarweb Sales Intelligence – sell smarter, with 360° ecommerce, publisher, and advertiser prospect insights that will help you crush your quota: https://insights.similarweb.com/3q2ziJI
Similarweb Shopper Intelligence – discover what people buy on the world’s biggest marketplaces, and optimize your performance with the smartest consumer behavior insights around: https://insights.similarweb.com/3cAWdIN
Similarweb Investor Intelligence – make better investment decisions, with the best digital alternative data available: https://insights.similarweb.com/3RmJyYM
• Follow us on social
LinkedIn – / similarweb
Facebook – / similarweb
Twitter – / similarweb
Instagram – / similarwebinsights
• Subscribe to this channel – https://www.youtube.com/user/SimilarW...