Using video in your email campaign, INCREASES open rates, and REDUCES unsubscribe rates. But there are a few things to avoid if you want the maximum opens, clicks, and views. In this episode of the Business Buzz show, I cover the biggest misconceptions I had about it, and what you can do to work around some of the limitations.
For more information, check out these great articles:
Surprising Video Email Marketing Statistics
https://www.campaignmonitor.com/blog/...
How to Use Video in Your Email Marketing
https://www.campaignmonitor.com/resou...
7 Effective Ways to Use Video in Email Marketing
https://www.smartbugmedia.com/blog/7-...