What is CPM?
If you’ve been around online advertising long enough, you’ve probably come across the term “CPM” at some point. It’s an acronym that gets thrown around a lot – but what does it mean? And why is it important for your online marketing strategy?
In this video, Keaton walks through a brief overview of CPM, a few considerations for evaluating high CPM campaigns, and a foundation for starting successful CPM campaigns.
Learn more about CPM: https://www.adroll.com/glossary/what-...