Act-On AI Predictive Lead Score
Act-On Software, a leading provider of marketing automation solutions, is releasing Act-On AI Predictive Lead Score, a feature to help marketers narrow the marketing funnel and hone in on the strongest leads. This is part of Act-On’s ongoing multi-year plan to deliver AI features that enhance marketing effectiveness and drive exponential efficiency for marketers.
Predictive Lead Score follows the release of Act-On AI Create, which utilizes OpenAI to generate unique marketing email content within seconds and seamlessly integrates with automated program creation.
Act-On’s AI Create and Predictive Lead Score are available now, the first of many AI updates to come within Act-On’s marketing automation solution. For more information, visit www.act-on.com.
About Act-On Software
Act-On Software provides solutions that empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value.