Food Futurist Speaker Tony Hunter on "Forget about Gen Z, how do we prepare for Generation Alpha?"
My keynote presentation at Hospo Hui in Auckland for the Restaurant Association of New Zealand. If you're looking at the long term future of food you need to consider Gen Alpha, those born from 2010 to 2024. By the end of 2024 there'll be more than 2 billion Gen Alphas on the planet, the largest generation the world has ever seen!
It's their attitudes, opinions and interests that will drive food consumption in the coming decades. What does this mean? You'll hace to watch the video to find out!