Tencent Cloud Europe and WeChat Mini Program for Chinese tourists
Chinese tourists are already an important economic factor in many regions and cities. Learn how to benefit even more from their appetite for European cuisine and culture. With more individual travels and fewer group journeys, Chinese tourists are becoming more and more independent and want to explore Europe by themselves. Offer them the opportunity to explore your region, provide information or tickets to local events and transportation, give insider tips, and promote the best places for shopping. Enable local businesses to integrate mobile payment methods, offer advertisement opportunities to reach Chinese customers, and promote localized Chinese content about your region. Grow the number of visitors, develop new business models, and increase sales to strengthen and expand your local economy.
This video offers insights into how the city of Helsinki and Tencent Cloud developed a solution to reach Chinese tourists in a digital environment that matters to them and that they are used to. Chinese are mobile natives and WeChat is the number one online platform in China that reaches 1.1 billion active users. Develop your Mini travel program for Chinese tourists together with Tencent Cloud Europe, grow awareness amongst your visitors and offer them the best and most convenient travel experience.
Contact us today and engage with us to learn more about the unique opportunities for enhancing your local reach to the next generation of global visitors.