English National Parks are national assets
National Parks are National Assets - a creative video collaboration between National Parks England and the South Downs National Park, highlighting the economic benefits of National Parks.
The 'Valuing National Parks' report published in May 2013 shows the importance of National Parks not just as iconic landscapes and part of our national identity, but as thriving rural economies contributing to national prosperity and wellbeing through their special qualities. The report is packed with information and case studies showing how National Park Authorities support rural businesses, communities and economies. They do this while ensuring the National Parks remain beautiful places where people want to live, work and visit, with rich cultural and ecological assets.
The report is the result of National Parks England commissioning Cumulus Consultants and ICF GHK to assess the contribution of England's National Parks to national and local economic prosperity and well-being.
See the full report at http://bit.ly/npengland2013