Mizuno - Wave Momentum 2
#SuperBlimp #Mizuno #SportsCommercial
A 45-second cinematic promo for Mizuno's Wave Momentum 2 volleyball shoe, surrounded by a kinetic CG world of orbiting spheres. Animation by SuperBlimp.
For the launch of Mizuno's Wave Momentum 2 volleyball shoe, SuperBlimp designed and produced the animation side of a 45-second cinematic promo directed by Richard Allen for Paragon Projects. Working alongside the live-action shoot, we built the film's CG world: a dynamic environment of floating red and black spheres that surround the shoe and give it kinetic weight, referencing the volleyball context without being literal.
Antonio Milo and Fabrizio Fioretti led art direction, animation, and compositing in-house.
View the full case study here: https://www.superblimp.co.uk/project/...
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SuperBlimp is a director-led animation studio based in the UK, making original films and character-led work for brands.
Live action directed by Richard Allen for Paragon Projects.
DOP Robert M. Berger NSC.
Producer Shaughnessy McNamara.
Animation studio: SuperBlimp.
Art direction by Antonio Milo and Fabrizio Fioretti.
Website: https://superblimp.studio
Contact: [email protected]
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Instagram: / superblimp_
Twitter: / antoniomilo_
Behance: https://www.behance.net/milo
Tags:
shoe rendering, 3d animation studio, freelance 3d artist UK, visual effects, cgi visualization, product 3d commercial, 3d advertisement, autocad, realistic CAD rendering, vfx, photorealistic visualisation, 3d product video, product trailer, vray, keyshot, tradeshow, mizuno, concept design, cgi environments, shoe, hi-tech, cutting-edge, exploded view, internals, tech product, technology product, cgi commercial, feature film quality