Physical Store Visit Attribution For Car Dealerships | How It Works | Digital Advertising Metrics
Measure physical store visit attribution for your car dealership or automotive group. Attribute visits to any physical place tied deterministically to your streaming media and programmatic campaigns, including streaming video and streaming audio. A household graph creates a relationship to all connected devices (internet enabled) in a household. When a streaming ad is delivered to a Connected TV, the other devices, including smartphones, are aware of this transaction and can be leveraged at a later point for attribution. When the phone from the household breaches a designated geofence, a conversion is recorded and is tied to the initiating streaming ad.
https://marketingsolutionsstl.com
Benny Mazzier