How to Set Up & Install The LinkedIn Pixel (Insight Tag) in 2025
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Learn how to install the LinkedIn Insight Tag (Tracking Pixel) using Google Tag Manager (GTM), WordPress, and other methods. This step-by-step guide covers:
• What the LinkedIn Insight Tag (Pixel) does
• How to set it up in your LinkedIn Ads account
• How to install it with WordPress
• How to install it with Google Tag Manager
• How to verify that it’s working
• How to use it for conversion tracking and website retargeting
Timestamps
0:00 Introduction
0:16 Setting Up Insight Tag
1:18 WordPress Installation
2:37 Google Tag Manager Installation
3:42 Webflow Installation
4:03 Tracking Conversions & Retargeting
4:33 Conversion Tracking
5:56 Retargeting Website Visitors
Tamarind is a results-driven LinkedIn Ads agency. Founded by Tom Casano, Tamarind performs demand generation and lead generation to grow your sales pipeline and revenue. Our team of experts leverages the latest LinkedIn Ads strategies and best practices to drive real results for our clients.
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Get your free LinkedIn Ads Strategy Session now:
➡️ https://www.tamarind.agency