What is Reverse ETL? A 3 minute intro for operators

Опубликовано: 06 Июль 2026
на канале: Whalesync
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Whalesync co-founder Matthew Busel gives an intro guide to Reverse ETL aka “rETL” and introduces some of the key tools in the space.

0:00 - What is a reverse ETL?
0:13 - History of ETL
0:47 - Reverse ETL use case
1:32 - Popular rETL tools
1:41 - rETL example with Hightouch
3:35 - How Whalesync can help

Links:

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