The Missing Link to LinkedIn: Social Prospecting Webinar Recording
To build your brand, harness your network to find and engage prospects.
If you know how to use it, LinkedIn’s database of 400 million members can be a tremendously powerful vehicle for raising awareness of your brand. Yet most social media experts would have you believe the only way to make money with the site is by pushing a steady stream of content to a large audience of followers. Maybe that explains why so many companies, where growth is driven by personal relationships and referrals, are still stuck on the sidelines. Uncertain of LinkedIn's relevance to their business, they remain frozen - even as they see the world around them embracing social.
During this webinar, our panelists explore simple, specific ways you can begin leveraging LinkedIn immediately to get in front of more prospects who look like your top clients.
Hosted by Peter van Aartrijk, principal of Chromium Brand+Culture; and leading social strategist Kip Gregory, principal of The Gregory Group.
www.chromiumbranding.com
www.gregory-group.com