When you first start a business, everything is a guess (or a hypothesis as we sometimes like to say).
Maybe you have no product, no sales, and probably no team - so there's not really any point in working on a big business plan that's all just guesswork.
The same can be said for new projects in bigger companies too.
That's where business canvases really come in.
#leanstartup #leancanvas #businessmodelcanvas #startups