Every Door Direct Mail (EDDM): Your How-To Selling Guide
EDDM has the potential to elevate your businesses notoriety and become the go-to printer in your area. In this webinar, we’ll take a look at why our Full Service solution stands out in the industry, how to sell our solution to your customers, and the big potential profits you could be making.
Want to know more about EDDM? Check out our first webinar on it! • Understanding EDDM: An introduction to gro...
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--Contents of this Video--
0:00 - Intro
0:10 - What is EDDM (DIY offering from USPS)
2:16 - Benefits of using 4over for EDDM (EDDM Full Service)
4:20 - Selling EDDM (Selling our EDDM Solution)
4:25 - Empower yourself and inform your customers (Saturation mail and low postage rate)
6:36 - EDDM vs. Direct Mail
8:24 - Building the estimate
8:34 - Be an EDDM consultant (Key questions)
10:30 - Required EDDM template (Download from 4over.com)
11:18 - Build the product
11:55 - Using customer information to choose routes
13:03 - Download routes and take screenshots
14:09 - Creating a custom invoice / estimate
15:25 - Creating an attractive estimate
16:14 - Using EDDM for your business