How Gina Knox Backs Her Program Promise with More Than $5 Million in Collected Client
How would you show up and sell differently if you had more than $5 million in collected client results to back your program promise?
If you don’t have the client results to back up your program promise, you likely feel how that waters down your messaging (and confidence) in your marketing and launches.
Gina Knox, a financial coach for entrepreneurs, knew her program, Six Figure Saver, was creating results because clients were sharing their wins in the community channel, but she wasn’t clear on:
❌how many clients were getting the results,
❌who achieved her program promise (or how far they were from it)
❌what was helping them get results and where they needed more support
Now Gina has collected more than $5 million in client wins to back her program promise: to save $100k in 12 months regardless of your income level.
Tune in because Gina shares how she thinks about her client data in different ways to improve her program and how she integrates it into her marketing so she can sell without any doubt that her program gives clients the big result it claims.
02:41 — Reaching more than $5 million in collected client results
08:44 — How to use client data to update your curriculum for better client results
10:59 — How to navigate not having the data to know what needs to be improved
14:04 — Airtable vs. spreadsheets for tracking client wins (and what you’re missing if you’re using spreadsheets)
16:10 — How to create a culture where clients want to fill out the results tracker
23:52 — Why you can’t track clients in your head, even if you have a small group
29:22 — The types of customer service automations to use to save your team time
31:39 — What it looks like to set up automated onboarding, offboarding, and resign systems
34:09 — Ways to use your client data in to make your marketing more effective
39:54 — 💻 Screenshare: Spreadsheet vs. Airtable systems
44:11 — 💻 Screenshare: Dashboard interface that summarizes all data
46:08 — 💻 Screenshare: Client record and what the data looks like per person
📚 MENTIONED IN THIS EPISODE
• Airtable: https://airtable.com/
• Six Figure Saver Episode: Getting an ROI from your investments with Ashley Pendergraft: https://podcasts.apple.com/us/podcast...
👋 CONNECT WITH GINA
Gina Knox (she/her) is a financial coach for entrepreneurs. She teaches entrepreneurs how to save $100k with her program 6 Figure Saver, then she helps her clients create a 7-figure wealth portfolio with her mastermind 7 Figure Wealth. Over her career as a coach, Gina has helped her clients save more than $5 million. Gina is a Mexican Mom, an art school grad, a designer, a hobby potter, a world traveler, and a money nerd.
Free Training How To Save $10k In 30 Days: https://ginaknox.co/free-training
Website: https://ginaknox.co/
Instagram: / ginaknox
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