Extended Reality (XR) is no longer just for gamers — it’s redefining how we collaborate, design, and train in the workplace. In this exclusive XR Today interview, Jay Wright, CEO & Co-Founder of Campfire 3D, joins Rory Greener to unpack the explosive Meta Quest enterprise adoption, the high-fidelity promise of the Apple Vision Pro, and the next chapter of immersive collaboration.
Key Takeaways
Why Meta Quest’s consumer roots fuel its enterprise success
How pass-through MR is replacing older XR hardware in business
The challenges & opportunities of developing for Vision Pro vs Quest
Why immersive meetings should focus on 3D model collaboration — not avatars
The future of Vision Pro as a workplace screen replacement
Timestamps
0:36 – Meta Quest’s rise in enterprise
2:19 – Campfire 3D use cases for VR & MR
3:53 – Why launch on Apple Vision Pro
5:18 – Platform development challenges
8:12 – Pass-through’s impact on XR adoption
10:26 – The real future of immersive collaboration
12:43 – Vision Pro’s long-term workplace role
Links & Resources
🌐 Learn more: https://campfire3d.com
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