How Search Works – SEO Basics for Beginners
The three leading players in the global search landscape are Google, Amazon, and YouTube.
How Google search works
How does Amazon search work?
How does YouTube search work?
A strong video SEO strategy requires looking at how people view all of your content and not just a particular video. YouTube factors in retention metrics such as how long people are viewing. If people are dropping off quickly, it could mean your content needs to be adjusted or the keywords aren't relevant - in which case you'll need to update the title and description to make it informative enough for viewers.
Watch the video to uncover all the factors that determine how a search engine works.
Timestamps:
00:00 Intro
01:04 How does Google search work?
01:11 Bots, Crawlers and Spiders
01:21 Indexation
01:41 Rank and SERP
02:29: Location & Device
03:05 Main Google Core Updates
07:25 How does Amazon search work?
09:01 How does YouTube video SEO work?
#googlesearch #howsearchworks #howsearchengineswork
Watch the whole SEO Basics for Beginners series here: • Playlist
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