How to Set Up Countdown Ads - Google Ads Countdown Customizer Tutorial
This tutorial will show you how to set up countdown customizers in your google ads. Countdown customizers help to create a sense of urgency in your ads and increase the chances of users clicking and taking an action.
Countdown ads let your ad change in real-time and count down to a specific time for the event that you set.
You can use this feature to promote event registrations, e-commerce sale, special events, and offers.
Countdown ads will show like any other search ad and are triggered based on the keywords in your ad groups. You are able to choose how far in advance of the special event /offer/sale that you want your countdown ad to begin displaying.