ILN: Channeling Your Curiosity to Cultivate Business Relationships with John Reed
As the saying goes, it’s better to be interested than interesting. Business development is a series of conversations, and each interaction with a client, prospect, referral source, and other strategic contact is not only an opportunity to uncover their needs but also a chance for you to show them what it’s like to work with you as their trusted advisor. But how can curiosity take you beyond small talk with a new acquaintance into a meaningful exchange? How do you jumpstart a dormant relationship and resume old conversations? How can you leverage your curiosity to elicit stories and experiences from colleagues to make you a better referral partner? In this webinar presentation, Rain BDM’s John Reed will explain the how, what, and why behind the three (maybe four) questions that will elevate any conversation beyond weather and sports, fostering rapport and trust in the process.
Topics include:
• Adapting the three questions to different situations
• The importance of sharing stories
• Advancing relationships with the information you learn
• Making yourself memorable and referable through conversation
• Modeling curiosity and relationship-building behaviors for others
No matter your practice area or years in the legal profession, John’s insights will make you think differently about your approach to business development.