Holiday 2022 Campaign - Life is a Game
A collision of proportions, dimensions, bold scale and scenes, Diesel’s Holiday 2022 campaign is an irreverent collage of disparate images shot in forced perspective style photography and infused with holiday spirit and humor. Advancing brand’s previous statements in large-scale juxtaposition, Life is a Game feels almost like a series of highly stylized and sophisticated Internet memes that combine seemingly unrelated images in ironic compositions.
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