Because I can tell you those are the two most profit centers for agencies and I find that curious Couldn't agree more Toyota's brand positioning is let's go places But I can tell you one thing in the last 20 years is the biggest brands in the world have lost market share because of the reality of the internet Holding companies have made a lot of money Why Because they separated media and creative and now they don't have to be held accountable It's really hard to be a service provider when you're beholden to your shareholders One bigger question is why do why does this industry spend most of its money on TV and programmatic.
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