In this quick healthcare SEO tip, Geoff Meakin reveals an essential feature in Google Search Console that every private healthcare clinic needs to use: adding annotations to your performance data.
This simple step allows you to track the exact impact of your website changes (like a new treatment page, a core update, or a technical fix) on your organic traffic and visibility. Stop guessing why your clicks or impressions changed!
What you will learn:
Why GSC annotations are crucial for measuring your SEO strategy effectiveness.
The simple step-by-step process to add an annotation to your performance graph.
How to easily see the effect of your website changes on key metrics like clicks and impressions.
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Timestamps:
0:00 - Introduction to the Healthcare SEO Tip
0:12 - Why Annotations are Essential in Google Search Console
0:36 - Step-by-Step: How to Add a Custom Annotation
0:49 - Example: Annotating a 'Treatment Page Change'
1:02 - Reviewing the Added Annotation & Final Thoughts