Fixed indexed annuities hit an all-time high in 2013 with a total of $36.8 billion in new premium going into these also known as "equity indexed annuities". So 2013 was a huge year for fixed indexed annuity sales.
To put it into perspective on how big of a gain this is, it is a 13.4% increase over the 2012 total issued fixed indexed annuities numbers. Moreover, the 4th quarter of 2013 hit indexed annuity sales of $11.5 billion, with is more than a 35% increase from the year earlier. So there is a ton of momentum going into 2014.
According to Sheryl Moore, president and CEO of Moore market intelligence and Wink, Inc, "Indexed annuities continue to gain more acceptance in bank and wirehouse distributions, as rates on traditional fixed money instruments remain low and consumers seek out the guarantees that are inherent in indexed annuities.
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