Product Owner's Role Explained

Опубликовано: 16 Июль 2026
на канале: ActiveCollab TV
74,038
218

A PO has all the information, makes some important decisions daily, and is there every step while a product is being made, balancing everything until they make sure everyone’s needs are met.

***************************************

Product owners are a vital part of Scrum teams, and they:
🤝 Ensure the product meets the objectives outlined by the stakeholders
🚀 Collaborate with designers, developers, and scrum masters
🔎 Create a roadmap based on the vision of the product

This is a role packed with responsibilities! Learn the basics in this video and find even more details on our dedicated page ▶ https://activecollab.com/agency-roles...

***************************************

00:00 - Intro
00:38 - The basics
01:19 - A PO’s main tool
02:00 - Should you be a PO?
02:44 - PO’s responsibilities
03:38 - PO skills
04:04 - Average salary
04:21 - Outro

Subscribe for more interesting and fun content about roles in creative agencies. Here's the video about Scrum Masters that we mentioned:    • Agile Creativity: How a Scrum Master Can H...  

Make Real Work Happen! 💜

STAY TUNED:

ActiveCollab ► https://www.activecollab.com?utm_sour...
Facebook ►  / activecollab  
X ►   / activecollab  
Instagram ►   / activecollab  
Linkedin ►  / activecollab