Creating Value and Flow in Product Development

Опубликовано: 01 Май 2026
на канале: Amplitude
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How much of what’s considered product development is actually time spent waiting?

In this video, John Cutler, product evangelist at Amplitude, contends most of product development is waiting, and explains that taking measures to limit scope and handoffs, among other things, can help.

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Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. Nearly 2,500 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike’s, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories by G2. Learn how to optimize your digital products and business at https://amplitude.com.