2019 Honda Civic
2019 Honda Civic will strengthen the Japanese brand’s premium portfolio in India and is expected to make a huge impact
Honda was mulling over launching the Civic sedan in the domestic market for quite a while after studying its market feasibility and understanding customers’ desire. The company has been hit vehemently with the unavailability of high-end premium products ever since the phasing out of Civic and consequently plans are on full-swing to bring back the Civic, in the due course of the year, to join the likes of Accord Hybrid. In recent years, Honda was focussing on the volume segments and endured modest success with the entry-level Brio hatchback and BR-V besides City, WR-V, Amaze and Jazz helping in getting good volumes. While City and WR-V are two leading vehicles for the brand in sales, others have had lukewarm tenure in the market leading to the brand shifting its focus towards premium products again.
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