Magic Lens in action for Impuls-Design at the Exponatec Cologne in 2013.
A beautifully designed globe was set up as the eyecatching center of the Impuls-Design booth at Europe's leading trade fair for museums and the conservation and restoration industry.
Viewed through a Magic Lens iPad the globe revealed exciting insights around Impuls-Design's services and recent projects. Visitors also had the opportunity to test their skills in finding the right path through a virtual labyrinth on the globe.
Once again the Magic Lens proved its power as a sales tool that attracts attention and enables deep and effective customer conversations.