DFX: 'Design for Packaging'
Sofeast head of New Product Development Andrew Amirnovin and CEO Renau Anjoran explain why Design for Packaging is so important from a product protection and marketing point of view.
The wrong packaging could be costly as it negatively affects your brand if products are damaged or the packaging doesn't match your customers' expectations. Packaging should be designed to be suited to your product, not left as an afterthought.
Listen to the podcast episode this video clip is from in full: https://www.sofeast.com/knowledgebase...
Read more about the 12 DfX principles to optimize products for here: https://qualityinspection.org/the-des...